The Communication Badge
This is a compulsory badge that must be completed in order to graduate as a Change Leader.
Instructions:
Develop and submit a complete communication strategy for your school using the following 5 headings:
- Communicators and audience;
- Message content;
- Effective communications methods;
- Feedback and dialogue;
- Evaluating the outcome.
Mention specific stakeholders that you will use to implement the communication strategy.
Assessment criteria
You communication strategy | √ | |
| 1 | Identifies specific communicators and the various audiences for each kind of communication. | |
| 2 | Has a clear indication of the purpose and detail of the proposed message content. | |
| 3 | Names specific communication methods that would be effective for your stakeholders. | |
| 4 | Makes provision for stakeholders to respond and interact about the message content. | |
| 5 | Names specific criteria and evidence that will be used to evaluate the effectiveness of messages. | |
| 6 | Names specific criteria and evidence that will be used to evaluate the effectiveness of communication strategy. |
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